Challenge
A leading property and casualty insurer was looking to modernize their online quote system to make the process more efficient for both customers and underwriters. Their goal was to minimize the time someone had to spend filling out forms, but still maintain the integrity of the quote. As a long-term strategic partner, they engaged Fusion to work alongside their team members to leverage our innovation culture and processes to help create the best-customized solution.
This insurer needed a solution that would integrate with their legacy applications and comply with the complexities of industry regulations and state-by-state insurance requirements. Given our experience with user-centered design, along with our historical expertise with this client’s back-end legacy applications, we were able to work together to create a vision and solution for an optimal customer experience.
Solution
We designed and developed a platform allowing the completion of a real-time policy quote without filling out the long online forms leaving customers to figure where they were in the process. The new platform minimized the amount of information required and cut down the quoting time by approximately two-thirds.
Although the time to get the quote was now drastically reduced, this insurer wanted to take the platform a step further and make it easier for users to get to multiple quotes without having to click through additional screens or start over. They wanted to ensure the system could not only provide a quote for one insurance line (e.g., cybercrime), but also provide you with multiple quotes across all their service lines. With five different teams in place, all using SAFe (scaled Agile), Fusion was able to create a platform that allowed agents and underwriters to get quotes in rapid time for multiple lines and with minimal information.
